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Managing partner and Account Director Europe at Gogol BV
since 2005
Specialities: Analytics (conversion tracking, campaign optimisation and website analysis), affiliate marketing, Search Engine Marketing (SEO and SEA), (international) media planning.
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Studied History at the University of Amsterdam. Gained a solid financial-analytical background in his 10 years as senior equities broker in the Netherlands. Currently focuses on ROMI-driven (cross) media campaign planning and set up, account management and optimisation.
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